Responsibilities:
- Ownership of all growth specific campaigns, with a key focus to increase orders & new customers through promotions & deals by working with a cross-functional team based in Singapore, Bangkok and Berlin.
- Test and optimize marketing tactics for user acquisition and conversion rate optimization
- Proactively recommend and implement new approaches to identify areas for growth
- Dives deep into the data of all on-going deals and promotions to figure out what strategies are working
- Weekly review of all online and offline marketing performance reports, escalating issues to global teams when necessary & driving structural improvements
- Conduct and present competitive analysis and market research
- Translate ideas and spearhead creative project execution to grow the business
- Area-specific campaigns, including area launches or new product feature launches
Requirements:
- At least 4 years marketing experience preferably in e-commerce industry focusing on campaigns, promotions and deals
- Data driven with the ability to transform the insights into ideas
- Experience working in digital marketing and/or performance marketing
- Critical thinking aptitude: identifying trends/patterns, synthesize varying information sources, challenge assumptions and creative problem-solving;
Interested applicants please send your resume to alexis.bo@experis.com.sg
Bo Zhuang Mian
R1872731
Manpower Staffing Services (S) Pte Ltd
02C3423
Alexis, Zhuang Mian Bo EA License No.: 02C3423 Personnel Registration No.: R1872731